Clubs have several ways in which they can build closer relationships with primary schools:
Make regular visits to schools to talk to students about playing rugby while at the same time promoting your club. It is important to work with the Provincial Rugby Union in this area as a number of Unions organise school visits and the more your club can get involved and has a representation in those visits, the greater exposure the club will receive.
Form further relationships with the school by offering coaching support and making equipment and facilities available.
- Using high profile players
Wherever possible on school visits utilise the services of high profile players. This may not always be easy, but contact your local Provincial Rugby Union to see who is available and the best way to access their services. It may be easier to get a local provincial player rather than an All Black as they have heavy obligations during the course of the season.
- Primary schools organising competitions
Meet with primary schools and encourage them to organise competitions as a group and offer support as a club. More contact and positive communication will have an impact on the relationship.